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5 posts
I keep saying it in front of customers. Win Google, win the rest. Google ones again is leading the pack. AI search and traditional search aren't competing they start converging. I really start wondering how OpenAI will c…
UCP in Google Merchant Center! Google is paving the way for agentic commerce. I just saw the new Universal Commerce Protocol (UCP) integrations in some of our Google Merchant Center accounts. 🚀 🤖 UCP: UCP is an open pr…
This ad format is a new opportunity for retailers to fit naturally into the conversation, and show up in key moments of discovery. I was wondering how Google would do this. At the moment it feels similar to how Reddit sh…
Whether OpenAI or Google wins the "Buy" button battle doesn't matter (yet). On-platform AI checkout so far is a rounding error in the world of commerce. The Reality Check: Scale: Google has the edge (1B+ users and 50M+ w…
I think Google couldn't push AI Mode for quite some time as the default search interface because it lacked a monetization model. That’s starting to change: first ads are now appearing inside AI Mode. 🧪 The integration i…