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I can highly recommend the latest K5 episode with Andreas Frary from Alnatura. Listen to the episode here: K5 Episode 224 What is it about? In today’s digital commerce conversations, this phrase is rare but for Andreas F…
We’re still tackling the big question: Will Agentic Commerce ❌ disintermediate your business? We’re looking forward to our collaborative Think Tank on Oct 14th with me and Felix Schirl. We’re cutting through the hype to…
Agents 🤖. The more the merrier. TikTok’s launched a new AI shopping assistant paired with direct brand checkout via UCP. We are entering the era where AI doesn’t just recommend products, it shops on the customer’s behal…
They created a Unified Platform: It integrates Sponsored Ads, Display, Video, and Audio into a single AI-first system. Amazon promises flexible Control: It allows for manual campaign building, full AI optimization, or a…
While the majority of conversations range around Agentic Commerce let's not forget where consumer attention still is right now. Social Media. Since its September 2023 rollout, TikTok Shop has grown into a social commerce…
Serendipity 🔮. That's what happens when you bring people together at a tradeshow. A few months ago, I had a call with a merchant who was trying to target people who had just bought a plane ticket. Not straightforward. T…
As of now, Meta is adding user-distributed invite codes for Muse as the agent moves from internal testing to a limited closed alpha on mobile and web. Muse will be able to handle quite a few commerce tasks: Product Disco…
We just launched our integration with Glance. Glance is InMobi’s AI shopping agent, and it’s been rolling out in the US across Samsung Galaxy devices, DirecTV, and other OEM/carrier surfaces most ad platforms can’t reach…
Is META building an own Search Engine? Folks on X have observed increased scraping activity by META on their websites. Also Malte Landwehr just recently posted about it. I think you could make the case that META is looki…
“Your product catalogue (or feed) is how Pinterest understands what you sell. It shapes who you reach, what they see and how often you enter the auction, so missing, vague or wrong fields can hold back even a strong camp…
New data from Profound sheds light on how products what drives product rankings in ChatGPT. They tracked roughly 1 million ChatGPT shopping offers over 30 days and found that 99.9% of product offers originating from dire…
Congrats to our partners at eBay for winning a full basket of apples at our #Productsup lottery. (First price was an actual Apple product). #K5 #FeedManagement #ebay #agenticcommerce
Products that are enabled for checkout can now be added to a universal cart that lets users create orders across multiple merchants. For example, I can let an AI agent pick shoes from Merchant A, pants from Merchant B, a…
A first look at it suggests that advertisers can: 1. Create campaigns and ad groups and also bulk upload a CSV file to create ads 2. Measure impressions, conversions, and clicks Ads are labeled as "sponsored" in ChatGPT…
Never bet against Google. (Spoiler: GenAI exploded) Alphabet released the Q1 earnings yesterday. At the time of writing the stock is already up 5.73% (before market open). The highlights: 💰 Total Revenue reached $109.9…
1) No need to FOMO on Agentic Checkout. Adoption is slow. Most retailers don't want it. Walmart has even reported lower conversion rates from agentic checkout compared to their own site 2) Double down on discovery. Agent…
If you are at NexGen Retail Summit in London next week, join my session about the State of Agentic Commerce and how to optimise product data for LLMs. Session details: 11:50-12:10 BST #AgenticCommerce #FeedManagement #Da…
In under two months, the ads pilots already generated over $100 million in annualized revenue. The ads are shown to free users and ChatGPT Go subscribers in the U.S. and more than 600 advertisers have joined so far. But…
Who would have thought... ChatGPT sources 83% of its carousel products from Google Shopping via shopping query fan-outs 😇 A new study of over 43,000 ChatGPT carousel products has revealed that ChatGPT is sourcing 83% of…
#Productsup #FeedManagement #AgenticCommerce
Criteo joins OpenAI advertising pilot in ChatGPT. As part of the announcement Criteo also published some data that I find very interesting. Aggregated insights observed across Criteo’s U.S. clients (500 Criteo retailers…
Every year Stripe publishes a letter looking at the year in E-Commerce and outlining trends. One chapter covers "The five levels of agentic commerce" and I think it worth looking into: Level 1: Eliminating web forms 📝 Y…
If you are in the Netherlands and like to learn how to increase your products visibility in LLMs (e.g. Gemini and OpenAI) meet me on the 3rd of march at Savant Retail Congress in Amsterdam. #FeedManagement #AgenticCommer…
I've done it dozens of times... typing "[Product name] + reddit" into Google because I only trust real people's opinions ;) Looks like Reddit finally realized they are the internet's ultimate shopping guide! They’re curr…
At Productsup, we've been pushing data feeds from our US customers to OpenAI for quite a while now. The process has been rather manual, requiring close collaboration with the OpenAI team. It was only a matter of time bef…
$200.000! OpenAI has confirmed it is seeking a minimum $200,000 commitment from select advertisers to participate in its initial ad beta. Ads will appear as "Sponsored" modules at the bottom of ChatGPT responses, trigger…
Whether OpenAI or Google wins the "Buy" button battle doesn't matter (yet). On-platform AI checkout so far is a rounding error in the world of commerce. The Reality Check: Scale: Google has the edge (1B+ users and 50M+ w…
Gemini's traffic share jumped from 19.5% to 22% while ChatGPT slipped below 65% for the first time since 2023, according to new Similarweb data. Google was waiting at the sidelines for a while. My assumption is that it w…
Starting January 26th, Shopify merchants can opt-in to sell directly through ChatGPT, Gemini, and Microsoft Copilot via "Instant Checkout." OpenAI will be taking a 4% cut on every sale made through its checkout. While Go…
It's been a while since I last wrote about Blockchain, but with recent developments around Agentic Commerce that we see at Productsup it was about time to look into this again. 🚨 Spoiler Alert: #NFT might come back. Whi…
I dove into the Universal Commerce Protocol (UCP) specification to understand exactly what data is being passed to merchants. What you get is currently quite limited: 📦 Product ID 🔢 Quantity 📧 Buyer email 📍 Shipping…
First post of the new year. Let’s look into some Q4 numbers. The 2025 holiday online shopping season was highly successful, marking a historic milestone as the first quarter-trillion-dollar digital holiday season. Consum…
#AgenticCommerce #FeedManagement #Commerce lnkd.in/dwnQ4pFS
Retail Media Networks (RMNs) are a major growth engine for retailers right now. It’s when a retailer (like a major supermarket or e-commerce site) sells advertising space on their own platforms (website, app, in-store sc…
How to start leveraging the new Partnership between PayPal and OpenAI for Agentic Commerce? You guessed it… you need a Data Feed. Our team at Productsup has been hard at work over the past days and has already implemente…
No day without news around Agentic Commerce. PayPal just announced their partnership with OpenAI, integrating its digital wallet directly into ChatGPT 💰 Starting next year, users will be able to shop and pay seamlessly…