hashtag
12 posts
Agentic commerce is enabling entirely new shopping behaviors, primarily through goal-based shopping. Instead of searching for individual products, you can just describe a goal, like planning a kid's birthday party and th…
Every year Stripe publishes a letter looking at the year in E-Commerce and outlining trends. One chapter covers "The five levels of agentic commerce" and I think it worth looking into: Level 1: Eliminating web forms 📝 Y…
I've done it dozens of times... typing "[Product name] + reddit" into Google because I only trust real people's opinions ;) Looks like Reddit finally realized they are the internet's ultimate shopping guide! They’re curr…
This ad format is a new opportunity for retailers to fit naturally into the conversation, and show up in key moments of discovery. I was wondering how Google would do this. At the moment it feels similar to how Reddit sh…
Think of it as a universal translator for the shopping world. Before UCP, if an AI agent (like Gemini or a shopping bot) wanted to buy something from a store, it needed a custom-built connection to that specific store's…
First post of the new year. Let’s look into some Q4 numbers. The 2025 holiday online shopping season was highly successful, marking a historic milestone as the first quarter-trillion-dollar digital holiday season. Consum…
💡Part 2 of 3: Top insights from my webinar with TikTok two weeks ago. I never hosted a session with so much engagement. We received dozens of questions. Here are the highlights: 5. Can we maintain our own returns provid…
💡Part 1 of 3: Top insights from my webinar with TikTok two weeks ago. I never hosted a session with so much engagement. We received dozens of questions. Here are the highlights: 1. Is TikTok Shop only for private-label…
#Thisismarketing #Ecommerce #FeedManagement #Syndication #Conference
TikTok Shops launched in Germany. Join Saniah Ahmed (TikTok) and me this afternoon to unpack this new opportunity. We'll cover how brands can launch, optimize, and grow on one of the fastest-moving platforms in commerce…
This news went almost unnoticed last week. Kudos to Perplexity for pulling this off! Snap Inc. 🤝 Perplexity are joining forces to bring Perplexity’s AI-powered answer engine directly into Snapchat giving nearly 1 billio…
Retail Media Networks (RMNs) are a major growth engine for retailers right now. It’s when a retailer (like a major supermarket or e-commerce site) sells advertising space on their own platforms (website, app, in-store sc…